FTP - Marq Integration and Automation

Common Integration Use Cases Between FTP and Marq

FTP and Marq can work together effectively in organizations that need to move large files, templates, and approved brand assets between centralized storage and design or publishing workflows. FTP is well suited for scheduled, high-volume file exchange, while Marq supports template-based content creation and brand-controlled document production. Together, they can streamline asset distribution, content updates, and production handoffs across teams and external partners.

• Automated Brand Asset Delivery to Marq

  Direction: FTP - Marq

  Marketing or brand teams can place approved logos, product images, fonts, and campaign graphics on an FTP server, where Marq can ingest them for use in templates and document creation. This ensures designers and business users always work with the latest approved assets without manual uploads.

  Business value: Reduces version errors, speeds up campaign production, and keeps brand materials consistent across teams.

• Bulk Product Data Import for Sales Collateral

  Direction: FTP - Marq

  Organizations can export product catalogs, pricing files, or SKU data from ERP or PIM systems to FTP, then use that data to populate Marq templates for brochures, sell sheets, and distributor materials. This is especially useful when large product sets need frequent updates.

  Business value: Eliminates manual rekeying, improves accuracy, and shortens turnaround time for sales and channel content.

• Generated Documents Exported for Archiving or Distribution

  Direction: Marq - FTP

  Completed documents created in Marq, such as flyers, one-pagers, event handouts, or localized marketing materials, can be exported to FTP for downstream distribution, print production, or long-term storage. This supports batch delivery to internal repositories or external vendors.

  Business value: Creates a reliable handoff process for approved content and simplifies downstream file management.

• Localized Content Production for Regional Teams

  Direction: FTP - Marq - FTP

  Central teams can place region-specific source files on FTP, including translated copy, pricing tables, and local compliance text. Marq can use those inputs to generate localized documents, which are then exported back to FTP for regional review, print, or distribution.

  Business value: Supports scalable localization while maintaining centralized control over templates and brand standards.

• Automated Print Vendor File Handoff

  Direction: Marq - FTP

  After final approval in Marq, print-ready PDFs or packaged asset files can be sent to FTP for pickup by print vendors or production partners. This is useful for recurring campaigns, direct mail, and event collateral where vendors require file-based delivery.

  Business value: Reduces manual email-based transfers, improves delivery reliability, and supports repeatable production workflows.

• Campaign Asset Refresh from Shared Storage

  Direction: FTP - Marq

  When creative teams update campaign imagery, seasonal artwork, or promotional offers, the latest files can be published to FTP and automatically pulled into Marq templates. This keeps active campaigns aligned with current promotions and approved visuals.

  Business value: Accelerates campaign updates and minimizes the risk of outdated content reaching customers or partners.

• Compliance and Audit File Retention

  Direction: Marq - FTP

  Final versions of regulated documents, customer-facing disclosures, or approved marketing materials can be exported from Marq to FTP for retention in controlled archives. This helps organizations maintain a file-based audit trail for legal, compliance, or governance purposes.

  Business value: Improves traceability, supports audit readiness, and simplifies document retention processes.